Gel Eyeliner - White

Brighten, define, and dramatize with Gel Eyeliner - White—the creamy, velvety gel liner that delivers bold, pure white color with effortless precision. Built for all-day wear, this formula glides on smoothly, delivering a high-impact look without tugging or skipping, so you can craft everything from a razor-sharp lash-line to a sultry, smoky finish.

Why this white gel eyeliner stands out

• Silky, fuss-free application: A creamy texture that glides on without pulling on delicate lids, enabling clean lines or soft, blended edges.
• Long-lasting, smudge-resistant wear: Formulated to stay put for hours, resisting fading and transfer for a consistently crisp look all day.
• Intense, versatile white color: Rich white pigment that brightens the eye, enlarges the appearance of the iris, and provides high contrast for bold graphic or natural looks.
• Nourishing formula: Infused with Tocopheryl Acetate (Vitamin E) to help protect and condition the delicate eye area.
• Ethical beauty: Vegan, paraben-free, and cruelty-free—crafted with care for you and the world.
• Made in North America with a net weight of 0.246 oz. (7 g), designed to last as you create.

How to use for two distinct looks

For precise definition: use a fine-tipped brush to apply close to the upper lash line. Build a crisp line, then tighten the shape for a classic, eye-opening effect.

For a smoky, sultry vibe: apply along the lash line and gently smudge with a brush or fingertip shortly after application before the formula sets. The result is a soft, diffused white wash that enhances eyes without harsh edges.

Who it's ideal for

This white gel eyeliner is perfect for anyone seeking to brighten eyes, create graphic white accents, or add contrast to darker shadows. It’s a valuable tool for makeup artists and beauty enthusiasts alike—great for editorial looks, stage makeup, or everyday makeup routines that want a luminous,-eye-opening effect.

Practical tips and care

• Let the formula set briefly to maximize wear, then adjust or smudge if you’re aiming for a smoky finish.
• Apply with clean brushes and keep the cap tight to prevent drying between uses.
• Pair with a dark liner or on the waterline to maximize brightness and eye dimension.

Net weight: 0.246 oz. / 7 g