Lipstick - Plum Wine

Lipstick - Plum Wine is the lip color you’ve been searching for, reimagined as a nourishing, UV-protective gloss with a refined plum hue. Crafted around natural beeswax, this lipstick delivers enduring moisture while forming a protective barrier against the sun, so your lips stay comfortable from morning errands to after-work cocktails.

What makes Plum Wine stand out is its thoughtful balance between color and care. The formula blends rich pigments with a delicate trio of hydrating oils—jojoba esters and castor seed oil—so your lips feel plush, conditioned, and naturally plump. A kiss of shea butter soothes, while Vitamin E supports healing of dry or chapped edges, making this shade ideal for seasonal dryness or everyday use in air-conditioned or windy environments.

Key benefits at a glance

• Beeswax creates a breathable barrier that locks in moisture while shielding lips from harmful UV rays, helping prevent dryness and irritation.
• Sheer gloss finish with rich plum pigment: Enjoy a translucent sheen that enhances your natural lip shape without a heavy matte feel—perfect for day-to-evening versatility.
• Gentle, nourishing formula: Jojoba esters and castor seed oil, plus shea butter and Vitamin E, leave lips feeling hydrated, smooth, and subtly plumped.
• Cruelty-free, paraben-free, recyclable packaging: A responsible choice that cares for you and the planet.
• Compact and travel-friendly: Net 0.17 oz / 5 g, made in North America, designed for pocket-perfect application anywhere.

Why you’ll love it

This shade is ideal for anyone who wants a polished look without sacrificing lip comfort. It layers beautifully over a lip liner for a deeper plum, or you can wear it alone for a sheer, everyday glow. The understated shine works as a complementary finish to bold eye makeup or a minimalist, clean-face look, making Plum Wine a reliable go-to for all skin tones and occasions.

How to use

Apply the lipstick evenly across your lips. For more color intensity, coat a second time. Build gradually to preserve the sheer gloss balance, or pair with a lip liner to define the edges for a more defined silhouette.

Who this is for

• Anyone seeking a hydrating lipstick that won’t leave lips dry or flaky
• Those who prefer a subtle, glossy finish over a flat matte look
• Lip color enthusiasts needing built-in UV protection during outdoor activities
• Conscious shoppers who value cruelty-free formulas and recyclable packaging

Made in North America, Lipstick - Plum Wine brings together color, care, and responsible design in a single, versatile shade you’ll reach for again and again.